Blog

Campaign Specialists – Focused Creativity

Published on
Category
Campaigns

Since we began in 1999 we have been developing and fine tuning our techniques to deliver the perfect campaigns for our clients. As technology, lifestyle and customer expectations change, so has the methodology in how we deliver our campaign messages. We started off managing print media and have now constructed a robust and finely tuned campaign offering. Campaign Specialists – Focused Creativity

As we have grown in size and ambition over the last 19 years, so have our clients. Our expertise encompasses working alongside SMEs with strong growth plans to large multinational corporations strengthening market share. It is experience that we have dealing with clients like these that has given us the expert service we offer to all of our clients.

Overcoming Barriers

Our formula for success is pretty simple. We treat every project with the same respect, thought and time. The process takes the same path every time. What are the objectives? Who are we targeting? What does success mean to you? All the same, everyday, basic questions that form the foundations of every campaign…STOP. That’s what every agency says. Dull, boring, predictable.

So, what makes ib3 a specialist?

We know how to predict and then creatively overcome any barriers to making campaigns a success. The questions that I mentioned above, with the addition of more of course, form the basic structure to basic campaigns. I make no apologies for repetition of the word basic. Campaigns like this deliver limited results in financials, awareness and brand metrics. The difference with our campaign team is that we provide a creative solution to overcome barriers to success. We never stop asking ‘what if?’ Never pay an agency to go through the motions. It’s pointless. We don’t give you a plan A, we give you A, B and C. It’s this thinking, creativity and diligence that has got us to where we are today.

Expertise Hand-in-Hand With Experience

Professional, experienced, experts and specialists are all words in which you’d want to use to describe your suppliers, or it should be. If you’re paying for

a service, especially one that is communicating on behalf of your business, it should be provided by one that you trust, one that delivers ROI and one that adds value. If you’re not getting any of this, why are they on your roster?

Over the last five years we have honed our skills in four areas, one of which being campaigns (how to communicate on and off line). We don’t offer every service available and we never will. Why would we? We don’t want to be a jack of all trades, we are proud specialists in what we do.

Take PPC as an example.

Over the past five years, we have delivered over 100 million impressions and over 1 million clicks for our clients. From hospitality to construction, from medical to beauty, we have delivered outstanding, clear results for our clients. This is down to our approach. We are not basic. We plan, we predict, we overcome. That’s what you pay for! We now work with clients employing twenty people and clients employing 115,000 people across the globe. The same service levels apply.

If you have an idea in mind for your next campaign or would like to know more about what services we offer, get in touch.

Thanks for reading,

Frank

frank@ib3.uk
07850 729444