The brief

To redesign existing marketing collateral into their new brand identity, which we had previously designed at ib3. The flyers and leaflets were for employees to leave behind after business meetings as reminders of the Mobeus offering either by sector or as a whole.

The solution

We used the new guidelines to successfully convey the different visual languages for the two parts of the business; growth & buyout into individual flyers and show the two side-by-side in the corporate gatefold leaflet.

The results

By updating the colours, typefaces and graphic elements and even the new photographic style for their team portraits, we created a striking and dynamic introduction to Mobeus’s refreshed proposition.