Campaigns

Case Study: ML Solicitors

The Brief

ML Solicitors with offices in England and Scotland, had used Facebook advertising with limited results in the past. They wanted to use ib3’s expertise to generate more brand awareness, website traffic and enquiries.

The Solution

Hone the targeting and test, test, test. ib3 ran ads for the family law, industrial disease, and GDPR departments, targeting ads at exactly the right audience. We ran a variety of different ads within each campaign to discover which images and copy really resonated.

The Result

The ads reached tens of thousands of ML’s most relevant audience, raising brand awareness. An impressive number of clicks were generated, and we were able to cut the cost per click by at least a half across all campaigns.

“I've known ib3 for a little over a year and we have used them on a range of marketing activities during that period. ib3 illustrate incredible knowledge and experience and often bring a different perspective to Facebook and PPC campaigns - I wouldn't hesitate to recommend them.” Director, ML Solicitors