Case Study: Mobeus
To design an engaging and high-end flyer that would announce to their clients that Mobeus are now investing from their Institutional fund. It also had to be designed around the key Growth/Buyout Capital chart which describes how their business works showing the key members of the each team beneath.
We designed a stand-out landscape A4 length gate-fold flyer that opens up to reveal the chart in the centre for maximum impact. The folds also allowed a double-sided case study insert of the first management buyout to be placed inside.
The finishing of the flyer was very important to give it that quality and professional touch. The die-cut corner, clear spot UV varnish and thicker paper stock accentuated the rounded boxes and the flowing ribbons which are Mobeus’ key brand assets.
A bespoke branded envelope was created to make sure the flyer landed on desks with the wow factor.
Client feedback was outstanding with a positive response from all involved. The brochure made a significant impact introducing the fund with great success.